"Would love to be a partner" — When Shark Tank's Barbara Corcoran signed a joint deal with The Kombucha Shop

The Kombucha Shop made a notable debut on Shark Tank, Season 10, Episode 5 in 2018. The founder, Kate Field, established the company to help people enjoy homemade kombucha. The Sharks took notice after her do-it-yourself Kombucha brewing kits garnered significant attention. Kate attempted to secure a $350,000 investment for 10% equity, and the panel was instantly impressed by her bravery and savvy business sense.

Kate explained in her pitch that her business was achieving impressive sales numbers, with $3.2 million in lifetime revenue from The Kombucha Shop alone at the time of pitching. The $45 kits provided nearly an 80% gross margin for the Sharks, making them even more interested than before. Due to the product's affordability and commitment to being environmentally friendly, Kate's strong market presence appealed to health-conscious consumers.

Following a round of negotiation, Barbara Corcoran and Sara Blakely, the guest Shark, agreed to work together, offering a $150,000 line of credit and $200,000 for 10% equity,

"I would love to be a partner," she said to guest investor Sara Blakely.

They were the perfect fit for Kate's expanding company because of their combined experience in retail and branding. The Kombucha Shop prospered with this strategic partnership, solidifying its position as the preferred brand for aficionados of home kombucha brewing.

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When The Kombucha Shop appeared on Shark Tank Season 10 Episode 5

Founder Kate Field showcased her do-it-yourself kombucha brewing kits to satisfy health-conscious customers keen to prepare their own probiotic drinks at home. Organic tea, sugar, a live culture (SCOBY), and comprehensive instructions were all included in each kit, making it accessible to novices. Because kombucha was becoming increasingly popular, Kate sought a strategic partner to grow her brand. The Sharks were captivated by her idea, which sparked heated discussions and an exciting conclusion.

With a 76% gross margin and kits selling for $45 at a cost of only $8 to make, Kate emphasized the brand's profitability. She wanted to increase her e-commerce presence and diversify her product line, therefore she was looking for $350,000 for a 10% equity investment.

Ultimately, Kate Field landed a contract with Sara Blakely and Barbara Corcoran. The two offered a $150,000 line of credit and $200,000 for 10% equity. The Kombucha Shop saw a major increase in growth and awareness because of their combined experience in retail expansion and brand creation.

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