Shark Tank investor Lori Greiner has shared her secret to writing an e-mail. She claims this is an effective way for people to read the message, understand, and acknowledge the same.
According to her, being brief when writing your emails does the trick. She advises her followers to keep the message visually appealing and concise while maintaining its proper structure. This will help in grabbing the reader's attention.
The strategy she shared aligns with modern business communication, where busy professionals prefer clarity. Lori's approach towards these same helps in writing emails about all purposes and may even help in standing out in a crowded inbox.
Talking about the same, she said,
"Make sure you get everything out in two paragraphs or less."
Shark Tank investor Lori Greiner shares tips for writing emails
Lori has revealed her secret to writing an e-mail that gets read, which is a simple process. It follows three key principles: color coding, bullet points, and keeping it short. She says,
"Secrets to getting someone to read your e-mails. Bullet point what you have to say. Color code is really important."
Color coding helps in highlighting the important message of the email, which may get overlooked. It helps the reader to scan the message and grasp the details quickly.
The structuring format and the bullet points are again a boon to the reader, as they help the reader absorb the message without getting lost in the content. By keeping the e-mails short, it ensures that the writer has written the message to the point.
Agreeing in the comments, fans pointed out that this has worked for them a lot. Even the official Instagram account of Shark Tank supported her in the comments. Lori reveals,
Lori often shares tips and secrets for the corporate work life and even being successful. Her clip about emails resonated with her audience, who agreed with the same and thanked her for the secret.
Shark Tank investor Lori talks about her business journey
Lori is an entrepreneur and an inventor and has been associated with Shark Tank for a long time now. She is also called the Queen of QVC. Throughout her business career, Lori has created a variety of products that are innovative and successful.
She had graduated with a communications degree from Chicago and initially was a journalist. Her fate turned around after she had designed a jewelry organizer, which was a huge success.
This is when she decided to enter the business world. Lori has been the most successful with a Shark Tank product on the show as compared to others. She had invested in Scrub Daddy, which has made her millions.
In one of her previous videos, Lori shared how she became a businesswoman when she did not even have a degree in the same field. She says that everything happened to her by chance. Lori says that what she was was an "inventor and a creator."
Things changed when she saw her idea getting successful and being bought by customers. This was when she decided to go all in with her newest product, an earring organizer box. Her creations had even reached the New York Times Best Seller List.
Later, entering the industry and the market with her products, she figured out the entire deal on her own and learned the technicalities on the way. She never did a degree in business but became a businesswoman because of her passion for building something.
With her product, she "set about figuring out" making it, marketing it, selling it, and bringing it to life. She says that once a product has become successful and it starts selling, an individual automatically steps into business. Lori says that she has always been a creative person, but this is what made her successful.
According to Lori, she continued to pursue everything at this time in her life, expanding her business and ideas. Today, she has more than 120 product patents.
She says she had the "drive and determination to make it happen." This has made her a businessperson, a creator, and an inventor. Talking about the future, Lori says that she will be so much more after this as well.
Shark Tank season 15 releases new episodes weekly on ABC at 8 PM Eastern Time on Fridays.
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