"Build something that lasts": Shark Tank investor Daymond John reveals why scaling "smarter" is important

Shark Tank mentor Daymond John shared a post via Instagram on March 24, 2025, discussing "scaling" and its importance. He talked about how "smartest" entrepreneurs work "harder" and "wiser." He advised small business owners to stay "focused" strategically and "build" something that lasts.

Fans who follow Daymond John must be aware of his various ventures and how he often shares business insights with young entrepreneurs. The Shark shared a carousel post on Instagram, where one of the pages mentioned:

"The smartest entrepreneurs don't just work harder they work wiser. Stay focused, stay strategic, and build something that lasts."

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Shark Tank mentor Daymond John chimes in on "scaling" smarter and not harder

The Shark Tank mentor Daymond John revealed the "simple reason" why entrepreneurs might not have "scaled" yet. He also mentioned in his Instagram post that he mostly talks about this in his courses. Sharing the secret, he captioned the post with:

"The Simple Reason You Haven't Scaled Yet. Too good not to share with you guys! I cover this in my courses all the time too many entrepreneurs try to scale too soon or do too much at once. Stay realistic and master these habits first. Once you do, you'll start seeing real movement."

Daymond John stated a few vital points which entrepreneurs can keep in mind and do comparatively better.

He advised to scale "smarter" rather than harder, meaning the "real growth." He noted that he was talking about "better" but not "bigger."

"Scale Smarter, Not Harder: Too many entrepreneurs think scaling means more. More products, more hires, more stress. But real growth? It's about better, not just bigger."

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Further, the Shark Tank mentor shared three points for those who have been looking forward to doing smart work, and not just the smart work:

"1. Automate and Delegate: Free up your time for what really moves the needle."

The first one was to arrange your schedule in such a way that you can focus on more important tasks. Doing this will help you focus on urgent tasks before anything else. Daymond referred to it as moving the "needle."

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"2. Know Your Margins: Scaling a business that isn't profitable? That's just scaling your problems."

The second point was about scaling the business if it was not profitable. If you have a business that is not giving you profits, it gives you more problems than profits. If that's the cast, then scaling is much needed.

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"3. Stay Lean & Mean: Growth doesn't mean bloating your business with unnecessary costs."

The third one is to stay "lean and mean." Daymond stated that growth does not come from making unnecessary spending. It would only increase daily spending rather than actually grow your business. Hence staying lean under any circumstance is of essence.

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Viewers can follow Shark Tank's Daymond John via his social media (Instagram: @thesharkdaymond).