"Who was using it in the first place" - Internet reacts as Instagram announces removing Notes from Posts and Reels

Netizens react to the news as Instagram, the content-sharing social media platform, decides to do away with its Notes feature from posts and reels.

As per a report by Daily Mail, Instagram began scaling back its Content Notes feature on April 3. According to Instagram itself, the users will be able to access their own Notes till June 1, 2025.

The internet reacted hilariously to the news of Instagram getting rid of the Notes feature. While a majority of Instagram users had a field day with the jokes about the feature’s futility, many netizens also complained about the other features that need fixing on the platform.

A netizen said that the feature didn’t have many takers to begin with, stating,

“Who was using it in the first place…”

Another Instagram user who quite candidly wrote about the Notes feature said

“Good it was stupid lol”

Another netizen expressed the pointlessness of the feature, adding,

“yeah I don't see the appeal”

A witty Instagram user joked about using the feature to irritate their friends, writing,

“Damn I won’t be able to annoy my followers anymore”

Another user who took a dig at Instagram’s efforts writes,

“Instagram’s doing everything except actually making the app better”

A netizen expressed their dissatisfaction with the content-sharing platform’s existent structure, commenting,

“who cares. They need to fix that awful algorithm that they have”

About the Notes feature on Instagram

The Notes feature allowed Instagram users to add notes to posts, which are visible to a user’s friends. According to USA Today, Instagram tweaked the Notes feature in July 2024 when the platform made it possible for users to add Notes to reels and posts.

On March 26, 2025, however, Instagram head Adam Mosseri posted a video to the social networking platform, revealing that the Notes feature would be discontinued. He said,

“We’re going to turn off Content Notes. If you don’t know, Content Notes are the ability to add a note to a photo, or a reel or a carousel on Instagram, that your friends can see, but not everybody can see.”

Providing reasons for discontinuing the Content Notes feature, Mosseri said,

“We launched it a few months ago in an effort to try to make Instagram more social and more fun. And in practice, it just wasn’t adopted by that many people. And we know Instagram has become too complicated over the years. And one of the ways we want to address that is being willing to turn off features that aren’t used by enough or that many people and Content Notes is one of those features.”

Mosseri also shared that Instagram strives to constantly add more relevant features, and will continue to end features that don’t garner a positive response from users.