Who is TikToker Wisdom? Fashion influencer reveals his $4M annual income

Wisdom Kaye is a Nigerian-American model, YouTuber, TikTok star, and social media influencer. He became famous for his stylish outfits and fashion videos on TikTok. By November 2022, his TikTok account (@wisdm8) had more than 8.7 million followers and over 278 million likes.

Born in Nigeria and raised in Houston, Texas, Kaye’s early interest in fashion was sparked during his teenage years. He was influenced by great designers like Hedi Slimane, which in turn developed his eye for fashion and personal styling. What grew out of that was his digital persona, which he began to develop as he started to put out his looks and style experiments on TikTok.

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Wisdom Kaye reveals his income

@Dexerto on X revealed that Kaye admitted to earning over $4M a year. After showcasing his unique fashion style and confidence on TikTok, Vogue named Wisdom Kaye the best-dressed man on the app. He was discovered by IMG Models through an online search, especially after being named in Teen Vogue’s 21 Under 21 list. He later made his first appearance as a model for Balmain’s Spring/Summer 2022 fashion show. Since then, he has modeled for top fashion brands like Dior, Fendi, Ralph Lauren, Coach New York, and Revlon.

Wisdom began his TikTok journey in January 2020. He went viral soon after a breakthrough came when he joined the “Vogue Challenge”. By July 2020, he had an audience of 2 million. What made him stand out was his unique take on fashion, which included creating character-inspired outfits from Marvel movies. In December 2021, Teen Vogue named him one of the best young talents. In 2023, he was included in the Forbes 30 Under 30 list.

Wisdom’s breakthrough into the digital world didn’t go unnoticed by the fashion industry. He attracted the attention of top publications and global audiences, which led to his signing with a major modeling agency. Soon he was walking runways for the best in fashion, and his work with top brands has positioned him not only as a model but also as a creative force.

Kaye has established himself as a key player in the digital fashion space. What we see in his case is a unique mix of classic men’s wear and out-of-the-box design, which Gen Z and millennial followers are very much into. His reach goes beyond social media platforms like TikTok and Instagram. He has been featured in major publications and has participated in high-profile fashion events, including the Met Gala.

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