"Going to make a high-end p*rn company and he's going to call it DONDA.": Iggy Azalea claims Kanye West planned to launch adult film company in 2012

Tel Aviv Pride Parade - Source: Getty
Iggy Azalea claims about Kanye West's plans about adult film company. (Photo by Alexi Rosenfeld /Getty Images)

Multiple celebrities, including Iggy Azalea, have found mention in Kanye West's ramblings on X. The latter had reportedly announced his plans to venture into the entertainment industry via an adult film company, per Rolling Stone in 2024.

Per The Things, Ye had taken to his X in April 2024 to note that he was in talks with Mike Moz about "casting and art direction."

X user (@scubaaryan_) took to his X account to share Iggy Azalea's clip from her stream on Kick posted on March 20, 2025. While streaming Slots and Casino, she claimed that West planned to create an adult film company in "2012."

She revealed that she "was 22" at the time and claimed that he told her he,

"was going to make a high-end p*rn company and he's going to call it DONDA."

She added,

"Like that's weird because its after your mum obviously. So it's kind of weird that you like - 'Want to make a p*rnography company named after your dead mother?'"

How is Iggy Azalea connected to Kanye West?

Iggy Azalea Visits "The Elvis Duran Z100 Morning Show" - Source: Getty. (Photo by Jason Mendez/Getty Images)
Iggy Azalea Visits "The Elvis Duran Z100 Morning Show" - Source: Getty. (Photo by Jason Mendez/Getty Images)

Kanye and Iggy Azalea have been in a verbal spat and are not shying away from retorting to each other's comments. The duo had previously fired shots at each other when West asked Iggy if her son, Onyx could lend his "vocals" for a song. Iggy had clapped back at Kanye and told him to "leave" her "child" out of this.

For context, Iggy and Playboi Carti share a son, Onyx, who likely probed Kanye to post about him. The Hot New Hip Hop talked to Iggy for her comments. She noted,

“It’s crazy how much I actually know about THAT man and the things I could say."

West's comments come after he called out multiple contemporaries on X for being part of Playboi Carti's album, I AM MUSIC. Carti also won support from Kim Kardashian, potentially fueling West's visible frustration.

In her recent stream, Iggy Azalea alleged that Kanye talked about naming his adult film company after his dead mother in 2012. She noted that it was "weird" and went on to describe he also planned to start a car company,

"He told me how he is going to make Toyotas and he is going to make them look like Ferraris."

Iggy claimed that he would go on a "tangent" and discuss his "car manufacturing fantasies" with her. Apart from Iggy's song, West has also involved his children in his public discourse on X, including adding them to his "THE BETRAYAL" list.

Read More: Kanye West reveals his "THE BETRAYAL" list.


Kanye West has previously spoken about starting an adult film company with film director, Mike Moz. While it is unclear, if he continues to plan that, the rapper is juggling between the release of his new album and controversial opinions on X.

Edited by Abhimanyu Sharma
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