What does the Create & Cultivate Festival celebrate? Details explored as Doechii set to headline its 2025 edition

2025 NCAA March Madness Music Festival - Source: Getty
Doechii to perform at Create & Cultivate Festival (Image via Getty)

The Create & Cultivate Festival is all set to celebrate women who work and run businesses. The festival aims to support aspiring women from different fields through inspiring talks from popular speakers and hands-on activities across different stages.

Founded by Jaclyn Johnson with the CEO Marina Middleton, this year's event will feature Doechii as the headliner. The announcement was made on Create & Cultivate's Instagram, where the brand referred to Doechii by her nickname, Swamp Princess.

The festival is scheduled to take place on July 19 and 20 at the Rolling Greens DTLA, Los Angeles. The ticket starts at $299 for students and goes up to $1699 for golden tickets.


What does the 2025 Create & Cultivate Festival hold for the attendees?

This year's Create & Cultivate Festival will be hosted by Jaclyn Johnson and Marina Middleton. Along with Doechii's music performance, the two-day event will have over two hundred speakers and various activities to explore, including a marketplace, block party, food hall, live podcasts, and workshops.

Grammy winner Ciara will also be joining them as the speaker for the event, giving her own take on entrepreneurship and success. Some of the other notable speakers joining the event are as follows:

  • Paige DeSorbo - Host of Giggly Squad
  • Cyrus Veyssi - Content Creator
  • Jeannie Mai - American TV Personality
  • Jordan Chiles - American gymnast
  • Alli Webb - American businesswoman and writer
  • Melissa Alcantara - Author and CEO of FitGurl Mel
  • Claudia Sulewski - Founder of CYKLAR
  • Cassey Ho - YouTuber and founder of Blogilates and POPFLEX
  • Beatrice Dixon - Co-founder of The Honey Pot Company
  • Lori Harder – Founder and CEO of glōci
  • Amanda Kloots – American TV Personality
  • Doone Roisin – Entrepreneur
  • Alex Wolf – Investor
  • Lindsay Brewer – American motorsports racing driver
  • Aleen Dreksler – Co-founder and CEO of Betches Media
  • Katie Austin – Creator of The Katie Austin App
  • Ashley Nicole Moss – CBS Sports Basketball Analyst

The festival has yet to announce the complete list of speakers. For the event, Rolling Greens DTLA will be divided into eight different areas, which include a marketplace, food hall, main stage, center court, test kitchen, creator compound, connect garden, and VIP lounge.

As per the Create & Cultivate Festival page, the event will be attended by executives, entrepreneurs, investors, athletes, influencers, and corporate professionals. The event is not limited to one age group or profession, giving Gen Z, millennials, and women from other age groups the opportunity to connect with others.


The tickets for the Create & Cultivate Festival are now available on the brand's website. The categories include General Admission, VIP Ticket, Student Ticket, and Golden Ticket.

Edited by Zainab Shaikh