First look at Charli xcx’s bold new BRAT arena tour merch has fans buzzing

The first look at Charli xcx's bold new BRAT arena tour merch has sent fans into a frenzy on X.

The songstress unveiled an assortment of merch, ranging from t-shirts to caps, as is seen in photos circulating on social media. She kicked off her tour in Austin this week and brought her Neon Green Sweat arena tour there for two nights, with Finn Keane serving as the special guest.

Fans have since begun reacting to the merch with varied reactions, though nearly everyone expressed excitement. Here's how one fan reacted, for instance:

"boring but we’re still purchasing the everything is romantic shirt"

The comments didn't end there:

"Where’s the creativity?" someone probed.

"I need the Coachella brat bag plssss," another added.

"I’m not from the U.S but isn’t $100 quite expensive for a hoodie?" one fan questioned.

"love her but $50 for a tee. idk bout that," yet another echoed.

Here's how the rest of X is reacting:

"$100 for a hoodie that is probably made with some eco friendly ink that will fade in a month? Come on now… the prices aren’t bratty they’re greedy," someone snarky penned.

"why does no one make good merch and then they have the AUDACITY to charge an arm and a leg," another echoed.

"Love charli but this is boring af," yet another added.

"WTFFFFF OMG ARE YOY SERIOUS I HATE IT WHYYYYT," one more chimed in.

Scores online were visibly disappointed to learn of the pricing, with many noting that she could have done better for her fans.

Here's what Charli xcx has been up to lately:

Charli xcx supported her Brat album last year, while she was on her Sweat tour, which was a co-headlining run with Troye Sivan. They wrapped up their show by October 2024, and shortly after, she kicked off her current Brat tour.

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While the singer has been overseas so far, Charli xcx kicked off her US leg on April 22, and the setlist mainly focused on Brat and the remix album Brat and It’s Completely Different But Also Still Brat. She performed 16 of the 22 songs from the albums, though she also presented Pop 2, How I’m Feeling Now, Vroom Vroom, the Barbie soundtrack cut Speed Drive, and her hit, I Love It.

Apart from music, Charli xcx has also been making strides in the movie industry, as she has been serving as the executive music producer for the Amazon Prime comedy series Overcompensating, scheduled to come out on May 15. Moreover, just this March, she won Artist of the Year at the BRIT Awards.

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