"Felt like Christmas again": Fans react to Kanye West releasing multiple versions of Bully film on X

Kanye West, also known as Ye, has unexpectedly returned with his latest solo album, BULLY. The project was released in a unique format via Frame.io, a video review and collaboration platform that enables users to comment on and download videos for free.

According to NME, the album can be watched/listened to only as a short film. There are 3 versions fans can access to check out his latest music: Latest, Post Hype, and Post Post Hype. There has been no confirmation on whether the album will drop on Apple Music or Spotify.

This fresh approach gives people an interactive music listening experience and puts Ye at the forefront of innovative ways to distribute music.

"Masterpiece. Thank you. Felt like Christmas again." a user on X commented on BULLY album.

---

Fans react to Kanye West releasing multiple versions of Bully film on X

The BULLY album is presented as a single 45-minute black-and-white performance film.

Fans weighed in on Kanye West releasing the BULLY film.

"peak music" an X user (via @lobotomy_user) commented.

"@kanyewest, as the shimmering visage of your 'Bully' film unfolds, it captures the essence of cosmic joy—each radiant smile a constellation of confidence, reflecting the metallic glint of stardust." another user (via @irusuktr) wrote.

"In all honesty, this us the best album I’ve heard in years. Please drop on Spotify ASAP Need this in my rotation!" an X user (via @Lotto6) reacted.

Other fans were quick to join in and praised Ye for the music production on the album.

"Masterpiece from Mr. Ye, it's like the grace of an angel" another user wrote.

"Album so good, Are u re-recording over the ai?? Love you ye," a fan (via @Harley038695660) commented.

"Bully is Kanye's best album. This is some of the most beautiful music I have ever listened to. Absolutely majestic," another fan (via @astruth23) wrote.

With a track playing in the background, visuals show Saint West, Kanye West's young son, getting into matches with professional wrestlers. With a soft stuffed hammer toy in hand, Saint excels in the ring but adds a playful and meaningful touch to the project.

BULLY marks Ye’s first solo full-length release in over three years, following the collaborative Vultures 1 and Vultures 2 albums with Ty Dolla $ign. The album was originally anticipated to drop on June 15.

In a previous interview with Justin LaBoy, Kanye spoke about this new album and said part of the inspiration came from Saint West’s behavior. Saint's behavior is known for being tough and mischievous. He is a regular part of Kanye's life and public discussion.

Kanye West said,

“My son was playing with some kid and then he kicked him. And I asked my son, I said, ‘Why did you do that?’ He said, ‘cuz he weak,’ and I was like, ‘this man is really a bully.’”

“I wonder where he got that from… Definitely a young Ye." LaBoy replied.

---

With BULLY, Kanye West keeps smashing boundaries musically. As fans study the project, its release format and thematic content further cement Ye’s unpredictable and evolving artistry.