The 2025 American Music Awards (AMAs) are one of the biggest fan-voted music events of the year. Voting gives fans the power to support their favorite artists and influence the final results. There are two main ways to vote: through the official Billboard website and on Instagram.
Voting is open to anyone with a valid Facebook, Google, or Instagram account. One does not have to live in the United States to take part. Each voting method has its own steps, limits, and special rules.
This guide explains how to vote for the 2025 American Music Awards, including the voting methods, deadlines, and special voting days. It also covers the rules one needs to know before voting. Following these steps will make sure the vote counts.
How can one vote for the 2025 American Music Awards?

There are two ways to vote: through the Billboard website and on Instagram.
To vote on the Billboard website, go to VoteAMAs.com. One will see a list of categories and nominees. Click on the artist or group one wants to vote for. A person can vote up to 25 times per category each day. One needs to log in using a Facebook or Google account. On special days called "Turbo Voting" days, one can vote up to 50 times per category.
To vote on Instagram, go to the official @AMAs Instagram profile. Look for the pinned “VOTE HERE” post. In the comments section, post one comment with one hashtag. Use only the official hashtag for the nominee they want to vote for.
For example, to vote for Ariana Grande for Artist of the Year, write #AOTYArianaGrande. One can vote up to 25 times per category per day this way. On Turbo Voting days, each Instagram comment counts as two votes.
Make sure the Instagram account you are voting from is set to public, or the votes will not be counted. Each comment must include only one hashtag and must match the official format shared by the American Music Awards.
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When does voting start and end?

Voting for most categories ends on May 15, 2025, at 11:59 p.m. PT. However, there are two categories where voting stays open longer. One can vote for Collaboration of the Year and Social Song of the Year until May 26, 2025, at 5:30 p.m. PT. This is during the live broadcast of the event.
There are also special voting days called Turbo Voting Days on April 29, May 6, and May 13. On these dates, votes are doubled on Instagram and increased on the Billboard website. Instagram comments count as two votes instead of one, and the Billboard website allows 50 votes per category instead of 25.
What are the rules for voting?

Anyone with a valid Google, Facebook, or Instagram account can vote. One can live anywhere in the world. One must be logged in to vote, and votes are counted only if they follow the rules.
For Instagram voting, the account must be public, not private. They must post their comment under the correct pinned post. Each comment should have only one official hashtag, typed exactly as listed on the American Music Awards website. If the comment has more than one hashtag or the wrong format, the vote will not count.
For the Billboard website, use the login option with Facebook or Google. One can vote once per day for each category, up to 25 times. On Turbo Voting days, that number goes up to 50 per category. Be sure to click “Submit” after selecting the votes, or they won’t be counted. The winners are chosen based on the total number of valid votes received across both voting methods. Make sure to follow the rules to help the favorite artist win.
Voting for the 2025 American Music Awards is simple and open to all fans around the world. One can vote through the Billboard website or by posting hashtags on Instagram. Each method has daily limits and special voting days when the vote can count more.
Make sure to vote before the deadlines and follow all rules so the vote is counted. With voting now open, fans have the power to help decide who wins this year’s American Music Awards. For full details, hashtags, and updates, visit VoteAMAs.com or check the @AMAs Instagram page.