Wendy's is upping their spooky season game by introducing their limited-edition Boo! Bags, made for "kidults," aka adult customers, of all ages. These hit the shelves on Monday, October 21, and will run through November 3, while supplies last.
These meals feature a Dave’s Single, a small Hot & Crispy Fry, and a small chocolate Frosty.
A press release from the company reads:
"Boo! Bags are perfect for “kidults” who love a collectible toy or a parent looking for a delicious meal deal – and better yet. the frighteningly sweet Boo! Books make the ideal Halloween candy alternative, gift for a family member or friend, or as a little “treat” for yourself this fall!"
All you need to know about Wendy's Boo! Bags
Fans can head to the nearest Wendy's outlet to pick up their Boo! Bags. While there, for just $1, they can avail of any size soft drink- for a limited time only. To better mark the occasion, it comes with a glow-in-the-dark Bone Chiller Frosty figure, as well as a Boo! Book that comes with Frosty coupons.
The Boo! Books coupons can be traded in for five free Junior Frosty treats, as well as a coupon for a $1.99 kids’ meal with any purchase, valid till the end of the year.
Notably, proceeds from the Boo! Books will go towards facilitating adoption for kids in foster care, done through the Dave Thomas Foundation for Adoption. The press release reads:
"Proceeds from each Frosty Boo! Books coupon book sold directly benefit the Dave Thomas Foundation for Adoption® to find safe, loving and permanent homes for more than 113,000 children in foster care."
These coupons can be purchased a la carte, or customers can hop on to the mobile app. In-store, the Wendy's self-order kiosks have the option to buy the book under the “Give Something Back” section.
The Boo! Bags are not the only seasonal offering from the outlet, given that just last month, the chain dropped its Frosty Frights Kids Meals.
Made for children, these come with a special toy, as well as a choice of four-piece chicken nuggets or a hamburger or cheeseburger. These come with Junior Hot & Crispy Fries or Apple Bites and a kid’s drink.
For the kids, there are 11 figurines to look out for, all inspired by the spooky season favorites. These include characters like Franken Frosty, Frosty Bite, Coolie Ghoulie, Brrr Beast, and Cold Spell.
Wendy's is giving other chains a run for its money, as McDonald's also dropped their Boo Buckets this October, which come in four different designs and colors-- all of which are customizable with stickers.
On the other hand, Dunkin' Donuts released its own pails, called the Dunkin Munchkins Bucket, alongside a DunKings costume for trick-or-treating.