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Taco Bell is launching new Luxe Craving Boxes starting January 16, 2025. The brand announced on Tuesday, January 7, 2025, that it will launch the boxes starting at $5 up to $9. This marks the second time the global fast-food chain is launching the Luxe Craving Boxes. They previously were introduced in 2024 as the $7 Luxe Craving Box.
The taco brand joins the league of restaurants and fast-food chains bringing new deals and offers for New Year. After the previous popularity of the boxes, it appears that the boxes are likely to pack quality and affordability.
Everything to know about limited-time Taco Bell's Luxe Craving Boxes
The rising costs of everything, including our favorite fast-food items are undeniable. However, the theme of the season appears to be bringing back affordable meals to customers. From McDonald's $5 menu to Taco Bell's Luxe Craving Boxes, fast-food chains are trying to meet the public demand.
Taylor Montgomery, Chief Marketing Officer of Taco Bell, recognized this demand in a press release and noted that consumers are looking for "more value without compromising quality and choice." He noted that the Luxe Craving Boxes aim to fill this gap, and added:
“Value means something different to everyone, and we think it should feel like a luxury everyone can afford.”
The $5 and $ 7 boxes include a Beefy 5-layer Burrito, Crunchy Taco, and a Medium Fountain drink. In addition, you get Cinnamon Twists for dessert in the $5 box. In the $7 box, you also get the Chicken Chalupa Supreme and Chips, and Chalupa sauce. The $9 box allows you to pick one menu item innovation which rotates regularly. You also have a choice between Doritos, Locos Tacos, and Crunchy Taco. Additionally, you get the Cinnamon Twists and a Medium Fountain drink.
However, like most fast-food brands there is a catch. Most deals are only available to customers for a limited time. The Luxe Craving Boxes will be available through early June.
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Taco Bell's Luxe Craving Boxes are packed with flavor and are also available at affordable prices. The boxes will be launched in stores and for online delivery on January 16 and will be available through early June.
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