“Spectacular, give us a dozen”: Fans react excitedly to Krispy Kreme x Pop-Tarts collaborative collection 

Krispy Kreme, the American donut company, is starting the new year with a colorful collaboration with Pop-Tarts from Kellanova. The first-time collaboration between the food brands, dubbed, the Crazy Good Doughnut collection, features Krispy Kreme doughnuts infused with Pop Tart flavors.

The donut brand announced the collaboration on January 6, 2025:

"How’s this for a “Crazy Good” start to the new year!? Krispy Kreme is partnering with Pop-Tarts® for the first time ever, unveiling an all-new Crazy Good Doughnut Collection. Beginning January 6th for a limited time, fans can enjoy this tasty smashup – featuring three classic Pop-Tarts flavors,"

The donut company shared similar news on their Instagram page, and foodies showed excitement in the comments. A user reacted by saying:

“Spectacular, give us a dozen.”

Similar reactions were recorded as others expressed excitement for the limited-edition donuts:

Others enquired as to the lifespan of the collaboration:

Another section of the comments complained about the discontinuation of some of their favorite flavors and lobbied for their return:

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More details on the Krispy Kreme x Pop Tarts collaboration

The collaboration between the two food brands was launched on January 6, 2025, and will last till January 26. The collection features three unique Pop-Tarts flavors and classics from the American donut company.

Each Specialty Dozen box comes with 2 Frosted Strawberry Doughnuts, 2 Frosted Chocolatey Fudge Doughnuts, 2 Frosted Brown Sugar Cinnamon Doughnuts, and 3 Original Glazed Doughnuts.

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1) The Pop-Tarts Frosted Strawberry Doughnuts

The Frosted Strawberry doughnuts are essentially shell doughnuts without the glaze, with strawberry filling and slathered with shortbread icing. The strawberry-filled shell doughnuts feature toppings of pieces of shortbread, sprinkled with sugar, a drizzle of strawberry, and Strawberry Pop-Tarts Bites.

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2) Pop-Tarts Frosted Chocolatey Fudge Doughnuts

For the chocolatey flavor, the Krispy Kreme's signature glazed doughnuts are wrapped in chocolate icing and topped with buttercreme infused with brownie batter flavors. Crushed chocolate-flavored Pop-Tarts are thrown in the mix with white nonpareils.

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3) Pop-Tarts Frosted Brown Sugar Cinnamon Doughnuts

This flavor takes Cinnamon sugar doughnuts and tops them with a buttercreme recipe that boasts flavors from brown sugar, cinnamon, cream, and cheese. The Frosted Cinnamon Roll Pop-tarts on top, round up the flavorful recipe.

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The Krispy Kreme x Pop-Tarts limited-edition doughnuts are available to order online, at physical locations, and at selected retailers like Walmart, Kroger, Food Lion, Publix, Skater Brothers, and more.