Bath & Body Works has partnered with Disney to create a magical 85-item collection based on classic Disney Princesses. The synergy offers a selection of home and body items that are coated in signature scent blends.
Bath & Body Works rewards program members will have special access to shop the collection online on February 11 and 12, one week ahead of its official launch in stores and online to all other customers on February 16, 2025. At prices from $1.95 to $99.95, the collection is intended to let every Disney fan have something special.
Bath & Body Works x Disney Princess Fragrance Collection
Ariel, Belle, Cinderella, Jasmine, Moana, and Tiana are the main Disney characters of this launch. The scent profiles of each character are developed with care, to match their animated personality.
The collections include:
- Cinderella's blend contains gardenia, musk, and amber, representing her gentleness.
- Tiana's aspirational character is conveyed through the presence of water lilies, amber, and wood notes.
- The spirit of jasmine's energy is distilled into a blend of jasmine, berries of the currants, and woods.
- Belle's true self is revealed by the presence of rose, buttercup, and whipped vanilla.
- Moana's fiery nature is given through the use of the aromas of green palm leaf, plumeria, and coconut.
- Ariel's curiosity is given by the inclusion of sea salt, citrus, and coral water.
Their large collection comprises luxurious fragrance mists, creams, lip glosses, candles, body washes, sanitizers, hand soaps, and decorative gadgets.
Top items list and price
The trending items list includes:
- Life's A Fairytale's 3-Wick Candle - $36.95
- Cinderella's Fine Fragrance Mist - $17.95
- Tiana's Wallflowers Fragrance Refill - $3.95
- Belle's Ultimate Hydration Body Cream - $17.95
- Cinderella's Wallflowers Fragrance Refill - $3.95
- Belle's Fine Fragrance Mist - $17.95
- Moana's Fine Fragrance Mist - $17.95
- Tiana's Ultimate Hydration Body Cream - $17.95
- Cinderella's Wallflowers Fragrance Refill - $3.95
- Belle's Fine Fragrance Mist - $17.95
- Moana's Fine Fragrance Mist - $17.95
Disney-themed candles gather up a magical air in any room and turn the space into a fairytale castle. The Disney-inspired perfumes help fans take home their favorite princess-inspired scent everywhere they go.
Chief customer officer at Bath & Body Works Maurice Cooper stated:
"This is a special moment for Bath & Body Works customers and Disney fans alike as we look to deepen the fandom for these fairytales in our most enchanting collaboration yet.”
Cooper added:
"Scent has the power to transform our thoughts, feelings and emotions and we're inviting customers to experience these beloved Disney characters like never before through the power of fragrance. As we continue the momentum of successful brand partnerships, we're committed to creating even more meaningful ways to reach and engage consumers and position Bath & Body Works at the center of culture and innovation."
Bath & Body Works and Disney partnership is committed to remaining cruelty-free so that people enjoy magical scents without guilt. Fans can catch their favorite princesses in scent and experience the magical moments.
For those who are eager to enter this fairytale-themed collection soon, becoming part of the Bath & Body Works rewards program allows access to the collection before it is offered to all. This magic combination is a dream for Disney fans and perfume lovers.
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