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Too Faced is a California-based beauty brand known for delivering cruelty-free beauty products. Its range includes mascara, face primer, eyeshadow palettes, lip gloss, base makeup, highlighters, blush, powder, liquid foundation, and more.
The brand believes that makeup empowers women by giving them the freedom to express themselves. It embodies this philosophy by creating and promoting trendsetting, innovative, cruelty-free beauty and makeup products. Some of its popular products include the Born This Way Super-Coverage Concealer, Better Than Sex Mascara, and Lip Injection Plumping Lip Glosses.
This carefully curated list will explore some of the best Too Faced makeup products in 2025.
Note: This article reflects the writer's opinion and is ranked in no particular order.
Better Than Sex Volumizing Mascara and seven other Too Faced makeup products
1) Better Than Sex Volumizing Mascara
The Better Than Sex Volumizing Mascara is available in deep black and chocolate shades. According to the brand, the black shade is the number one mascara in America. This award-winning mascara features an hourglass-shaped brush designed to separate, coat, and lift each lash for maximum volume and length. It is ophthalmologist-tested, making it safe for contact lens wearers, and is also vegan. The Better Than Sex Volumizing Mascara retails for $29 on the brand's online store.
2) Born This Way Flawless Coverage Natural Finish Foundation
Born This Way Foundation from Too Faced is an oil-free formula that delivers a hydrating natural finish. Designed to blur the line between makeup and skin, it provides medium-to-full, undetectable coverage for a flawless look. According to the brand, this foundation is non-comedogenic, photo-friendly, and formulated to prevent flashbacks. Infused with coconut water, alpine rose, and hyaluronic acid, it nourishes the skin while maintaining a lightweight feel. This vegan product retails for $47 on the brand's online store.
3) Chocolate Soleil Matte Bronzer
The chocolate Soleil Matte Bronzer is a long-wearing bronzer with a rich, chocolate scent. Available in the signature chocolate Soliel shade, it delivers a smooth, natural-looking tan without emphasizing texture or fine lines. Infused with real Cocoa powder, this bronzer provides buildable coverage, allowing you to customize the depth of color. According to the brand, it offers up to 8 hours of wear. This vegan and cruelty-free product sells for $38 on the brand's online store.
4) Born This Way Soft Matte Foundation
This soft matte foundation is a long-wearing formula that delivers 24-hour coverage with a true-to-color, natural flawless look. TDesigned to provide a flawless look, this foundation offers medium-to-full, buildable coverage while remaining lightweight and comfortable on the skin. According to the brand, it is gluten-free, mineral oil-free, and paraben-free. The soft matte formula helps blur the appearance of pores while resisting creasing and caking for up to 24 hours. The product sells for $46.
5) Lip Injection Maximum Plump Extra Strength Hydrating Lip Plumper Gloss
Inspired by the iconic Lip Injection Extreme, the Lip Injection Maximum Plump is a cruelty-free lip plumper that delivers intense hydration and maximum volume. Formulated with an advanced volumizing complex, it plumps, hydrates, and nourishes the lips for a fuller, smoother appearance. This high-shine gloss is available in the Blueberry Buzz shade and features a sweet blueberry scent. It retails for $33.
6) Chocolate Soleil Melting Bronzing & Sculpting Stick
The Chocolate Soleil Melting Bronzing & Sculpting Stick is a versatile cream bronzer that can be applied with a brush or fingertips for effortless blending. Its lightweight, smooth formula melts into the skin, delivering a natural satin finish for a seamless, sculpted look. Infused with real cocoa powder, this bronzing stick offers a delicious chocolate-covered orange scent. It is gluten-free, paraben-free, mineral oil-free, and free of animal-derived ingredients. The Chocolate Soleil Melting Bronzing & Sculpting Stick retails for $35 on the brand’s official online store.
7) Killer Liner 36 Hour Waterproof Gel Eyeliner Pencil
The Killer Liner 36-Hour Waterproof Gel Eyeliner Pencil from Too Faced is a long-wearing, waterproof eyeliner available in a neutral taupe shade. Its gel-based formula is transfer-resistant, non-flaking, and designed for 36-hour wear.
According to the brand, this eyeliner is easy to apply and can be sharpened using a metal sharpener or a dual-blade sharpener. The Killer Liner retails for $26 on the brand’s official online store.
8) Born This Way Super Coverage Multi-Use Concealer
The Born This Way Super Coverage Multi-Use Concealer from Too Faced is available in a very light almond shade with rose undertones. This versatile concealer can be used to retouch, highlight, conceal, and contour, making it a staple for a flawless complexion.
According to the brand, it is oil-free, full coverage, long-wearing for up to 12 hours, non-comedogenic, and photo-friendly. Infused with alpine rose, coconut water, and hyaluronic acid, it nourishes the skin while providing seamless coverage. The Born This Way Super Coverage Multi-Use Concealer retails for $36 on the brand’s official online store.
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Interested individuals can check the Too Faced official website for more bestselling products.
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