Travis Scott drops ‘4X4’ music video: Fans react hilariously, ‘His visuals always go hard’

BET Hip Hop Awards 2024 - Show - Source: Getty
BET Hip Hop Awards 2024 - Show - Source: Getty

Travis Scott is set to unlock a new phase in his musical career. Beginning his journey in 2015, the rapper has dropped consecutive bangers for a decade. After a year-long break, he is back with his new singles 4X4. Reports suggest that he has changed his Instagram bio from Utopia (his 2023 album) to 4X4, implying the upcoming video.

The official music video of 4X4 by Travis Scott is live now. Although many have appreciated the track, many felt that the style wasn't exciting enough. The video features wrestlers, Scott joining the match, random outbursts, and speeding in a luxury car. It has ignited mixed reactions from fans the moment it reached social media.

Fans react hilariously to Travis Scott's 4X4 music video

Hard visuals (via hardtingz/X)

Looks like Travis Scott never fails to impress the audience with his extraordinary visuals and storylines. Often, fans look forward to the video, more than the music track. Can't blame them, can we?

Existing song (via thewigcollection/X)

Netizens have started to identify uncanny similarities among his songs. Thus, this song is ringing bells about his previous tracks. Does he follow an artistic pattern or is he out of original ideas? Or maybe just the Mandela effect?

AI's perspective (via PhucShuMeanMane/X)

Fans have highlighted Travis' use of autotune, in both, a critical and supportive tone. Many called him out for being too dependent on the technology while others defended him by appreciating his ability to leverage it for best results. Introducing Scott from the AI's POV!

Turn it down (via realonx1/X)

A group of Netizens did not buy it! They have criticized the new track with amusing memes. However, the reasons are still unclear. Maybe it's the monotony or the lack of creativity, X-users have expressed resentment.

Didn't need a video (via bryentmicheal/X)

Here's a slightly different take. Many X-users have pointed out that the music is not worth the hype, in fact, the sub-par quality of the track didn't deserve the visuals. They have implied that the video was as unnecessary as most critics on an artist's page. Does it even make an impact?

Lost match (via pauloche1661397/X)

Netizens have criticized Scott's WWE moves. His song was pretty impressive but was his participation in the wrestling match necessary? I mean, breaking furniture on the opponent didn't win anyone the belt in the history of wrestling.

What story? (via basseddonchrist/X)

The visuals were too captivating for the audience to follow the story. Or was it the randomness of the visuals that had fans lose track of the original storyline? The lyrics don't really help in decoding the plot either.


The 4X4 official video has gained over 200k likes on YouTube overnight. It was Travis Scott's first solo track after Utopia, and needless to say, created quite a buzz among fans. Although numerous people have loved his music, once news reaches social media forums, hilarity and criticism are inevitable. So let's keep up without getting personal?

Edited by Zainab Shaikh
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