“They really put him in some Jordans smh lol” — fans poke fun as Mattel unveils LeBron James Barbie-Ken doll

Mattel has knocked the ball out of the park this time by doing the unthinkable—roping in LeBron James for their Barbie line. Yes, you heard that right- the King of the Courts is now coming to the Barbie Dreamhouse! The custom-made Ken has taken the world by storm and will introduce possibly the most overqualified action figure to the market on April 24, 2025.

LeBron James's Ken-doll announcement sends the internet into raptures

It's fair to say that this was a collab nobody saw coming- but courtesy of LeBron, Basketball and Barbie fans will have at least something in common to talk about now. The action figure is nothing short of a masterpiece- full of custom touches that make LeBron stand out even in the Barbieverse.

The Internet is flush with memes right now, with the clamor for the LeBron-inspired Ken Dolls at a high even before its release. Mettel leaned into the absurdity as it even went through the trouble of giving him a varsity jacket and sneakers to complete the ensemble. Fans couldn't believe their eyes as they poked fun at the absurdity of the situation:

"They really put him in some Jordans smh lol", joked one fan (via X / @GrizzlyX10)

"So where do I buy these dolls at? Not asking for me, of course lol. It’s for girls, and stuff. Leave me alone", quipped another (via X / @MrLoath)

Another fan summed up the scenes that are going to be seen on launch day:

LeBron James isn’t just any Ken; he’s the first-ever "Kenbassador" as Mattel tries to reimagine Ken as a symbol of inspiration for young boys everywhere. Users on social media were in disbelief at the news but embraced the madness nonetheless. The kids may be confused right now, but adults are jumping with joy as the cultural ripple effects were already felt on X:

"Whats funny is that little girls aren't gonna be the ones to sell this out it'll be grown a** men", quipped one fan (via X / @Rockstsar82vansh)

"people are gonna do some wild sh*t with these", postulated another (via X / @chrxafc)

Dads around the world are going to have a tough time explaining to their kids why they were the ones playing with the Ken doll.

While the news sent the internet into a tailspin, some were just excited at the endless possibilities this might present to them. The memes were relentless, as fans staged epic battles between action figures by photoshopping LeBron in hilarious situations. Case in point:

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LeBron James' Ken Doll is about to make a splash in the markets, as he is about to bring a whole new fanbase to Ken Dolls. Let’s be honest- little girls might buy one of these dolls. Maybe. But it'll be the grown men who will be waiting in hour-long queues and pretending to act like they're buying it for their 'niece', just to get their hands on one of these bad boys.

The excitement is already through the roof, and scenes are going to be hilarious when the LeBron James Ken Doll drops!

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