Fans unleash memes as Teddy Swims rocks stuffed toy-inspired look at the 2025 BRIT Awards

The BRIT Awards have arrived, and so have the internet's fashion police - this time setting their sights on US singer Teddy Swims and his, let's call it, 'unique' red carpet look. Rocking a coat covered in stuffed animals, he instantly became the main character of the night, but not in the way he probably hoped.

Social media did not hesitate to compare him to that one 'Glee' character who wore an outfit like a lost toy store aisle, again showing that no wardrobe is immune to the internet's roasting session.

Teddy Swims ensured everyone stared at him - mainly because his jacket appeared like a Build-A-Bear workshop had imploded on his body. With penguins, sharks, frogs, and bears (some of them even sporting miniature glasses), his ensemble was more "toy aisle sale" than "high fashion."

Whether it was a daring gesture or simply an all-out committed claw machine obsession, one thing is certain - he sure wasn't fading into the crowd. As soon as his look for the red carpet went viral, someone took to his X account and commented:

"me trying to bring all my stuffed animals to the sleepover"

With those plushies hanging, it’s not hard to imagine him whispering "Don’t worry guys, you’re all coming with me."

And so, social media made Teddy Swims' costume its new comedy gem. From sleepover fights to Build-A-Bear conquests, the fans didn't waste time making his teddy coat meme-worthy. Let's look at the best reactions before one of those teddies inks a solo record contract.

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Netizens have reacted as Teddy Swims rocks stuffed toy-inspired look at the 2025 BRIT Awards

Some fans couldn't help but transform the look into a joke, likening it to everything from a toy store sale rack to a walking carnival booth prize. The internet caught a glimpse of the stuffed animal explosion and made up its mind - Teddy Swims didn't just sport fashion, he adopted it:

"Teddy out there bringing back a lot of childhood memories," a user joked

"rachael berry in that one episode of glee when she meets shelby," another user hilariously commented.

"Me as a kid sleeping with my stuffed toys every night," a netizen sarcastically expressed.

Some fans jumped into it just for the humor, tossing out the craziest comparisons with no basis in reality. Whether they made sense or not was irrelevant - if it was humorous, it was in the comments:

"he's copying Lady Gaga!," a folk commented.

"post malone fell off," a user commented.

"Weird yet cute," another netizen commented.

Some people also praised the look and commented:

"This is soo cute," a user commented.

"That's interesting," another netizen wrote.

Ultimately, Teddy Swims' ensemble did precisely what an award show style is meant to do—stir up conversation. Fans made his stuffed animal-covered coat into a meme bonanza, comparing it to everything from childhood sleepovers to an overfilled suitcase. Love it or laugh at it, one thing is certain—no one else on the BRITs looked nearly as 'huggable' as Teddy Swims.

Keep reading SoapCentral for more humorous content!

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