"Every time I hear that beat play": Online memes erupt as KSI performed 'Thick of It' at the Sidemen Charity Match halftime show

Hits Radio Live Manchester 2024 - Source: Getty
Hits Radio Live Manchester 2024 - Source: Getty

One of the year's biggest sporting events was the Sidemen Charity Match, and the second one with Logan Paul in it. KSI and his band of Sidemen fought bravely against the eleven mightiest YouTubers. JJ and his Sidemen FC XI might have lost the match, but his fans lost something much more valuable: their eardrums during his halftime performance.

After becoming a successful YouTuber, boxer, and laughing meme, KSI also became a rapper. Those are the perks of having too much money. After releasing several singles and performing live, JJ realized something. Artists can perform at events hosted by them because who will stop them? JJ understood this and decided to serenade the audience during the Halftime Show.

After the halftime, all the players, except for Speed, were exhausted and needed a break and some motivation. JJ decided to uplift everyone's mood, and he knew just the thing. No, he didn't start reacting to funny memes, instead, he started rapping for everyone.

He came out and performed his single 'Thick of It,' and if you think it was anything like Kendrick's Super Bowl Halftime Show performance, then you're dead wrong. It was just him performing in his match jersey. No background dancers and no gimmicks, just him rapping his vocal cords out.

Fan reaction to KSI performing 'Thick of It' at the Sidemen Charity Match halftime show

The song has already garnered a lot of criticism, so why KSI chose to perform it is still unknown. He came out, already sweating from the match, and decided to YOLO. As he was in his zone, the audience gave mixed reactions. Die-hard Sidemen fans looked like they had just attained nirvana, and football fans had cringed looks all over their faces.

As soon as the performance ended, another show started on X, and it had more pizzazz than JJ's performance. The meme fest that followed was brutal but hilarious. Here are the top memes that will make you LOL.

This is the only appropriate response. (via @nedast31)


My Ears! My Ears! (via @The_Seer507)


More people ran out than came in (via @Fabi2_2)


This is where the expression 'it sounds like a thousand cats dying' comes from. (via @Rolexikszde)

Everyone in the audience. (via @Corrupt_Hero)


The blood is acting like a barrier, I can't hear anything now. (via @Dixonoliver23)


What people in the audience wanted to do. (via @Lilmaget)


Unfortunately, the people in the audience didn't have this liberty. (via @ViHero340)


Whoever it is, please do it fast. (via @youknowblitzz)


Is there a volume level lower than mute? (via @Ren01int)

In the end, there is only one thing left to say, whether the performance was good or not. That's another debate, but the performance had ultimate Sidemen energy. It had chaos, grandeur, and charisma, and KSI needs to be given full marks for that.

Edited by Sroban Ghosh