Decode the "We listen and we don’t judge" trend

Representational image (Image via Pexels/ Christina Morillo)
Representational image (Image via Pexels/ Christina Morillo)

The internet has come up with a new way to spill all kinds of tea: “We listen and we don’t judge”. Although it sounds zen, what follows next is a chaotic cocktail of giggles, gasps, and the occasional awkward silence. This became a trend in mid-November as a digitized version of whispering secrets over fries in the middle of a night with a friend– only, millions of people are watching it.

Well, let’s take a closer look at why such spectacles are popular right now and how this format is making ordinary individuals into social media sensations.


What is the “We listen and we don’t judge” trend?

It all began with a simple premise: confess something juicy, quirky, or downright scandalous while your friend/partner promises not to judge. (But they will judge—just a little). The trend hit the algorithm jackpot because it’s equal parts therapy and a social experiment.

Take @daveandjanie, for example. Their video, featuring Janie confessing that she secretly microwaves tea water (British TikTok went feral), raked in 33 million views.

Most confessions are funny, which makes them infinitely shareable. Who can forget the video of a guy admitting he fakes long bathroom breaks to escape his toddler? It’s a universal struggle that has parents screaming, "Same!"

The content is like a mirror of our collective quirks. Whether it’s confessing to re-gifting that candle you hated or it’s admitting to stealing the last slice of pizza, these moments hit home for almost everyone.

People chime in with their confessions, call out the hilarity, or roast the reactions.


Let’s talk vibes

The magic of "We Listen and we don’t judge" lies in its promise of a judgment-free zone. The phrase acts like a verbal pinky swear, setting the stage for vulnerability. Even when the secrets veer into “yikes” territory, the humor smooths out the edges.


What is right and wrong about this trend?

While some videos stick to the no-judgment promise, others… well, let’s just say the side-eye game is strong.

Experts warn that this trend isn’t all LOLs and good vibes. A confession taken the wrong way could turn awkward, or worse, spark real-life drama. So, if you’re thinking of confessing that you broke your partner’s favorite mug and blamed the cat, maybe gauge their mood first?

Gen Z consumes transparent content and you guessed it, this comes in a big way with this trend. This is about raw, behind-the-scenes clips that seem more real compared to most edited influencer posts.

The “We listen and we don’t judge” trend is a fun way to stay engaged with the people close to you and giggle at their jokes and blunders. However, if you are going to start a conversation with a statement like “I put pineapple on my pizza,” then just be prepared for a controversy.

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Edited by Priscillah Mueni