Felix Yongbok Lee is an Australian rapper and singer, who is popular as a member of the K-pop boy band Stray Kids. He is more commonly referred to by his band name, Felix. He has expanded his career not just with his band mates, but also by collaborating with different Korean artists. He has also been the ambassador for internationally-known French luxury fashion house Louis Vuitton and is also a UNICEF Korea goodwill ambassador.
Although Felix was chosen as Louis Vuitton's ambassador in August 2023, it was not until 2024 that he made his debut runway walk for the French fashion house. On March 5, 2025, Felix Yongbok Lee walked his first show with Louis Vuitton during the womenswear Fall Winter 2024-2025 show.
Yongbokkie, as a few members of his band call him, wore a white turtleneck with two-toned silver and grey pants. His hair is parted in the middle for a sleek look in platinum blonde. For accessories, he wore a pair of fuzzy white gloves, a grey bag and snake-print shoes.
Felix and the French fashion house, Louis Vuitton
Felix is considered to be Louis Vuitton's muse. He was the show's headliner at his first Louis Vuitton Fall Winter 2024-2025 show. Nicolas Ghesquière, Louis Vuitton's creative director, chose Felix as an ambassador because of his
"audacious sense of style" Ghesquière states.
However, it all began when Nicolas Ghesquière went to Seoul to present his pre-fall collection. In an interview, Ghesquière shared,
"I discovered Felix when I presented my pre-fall collection in Seoul... It instantly clicked between us. He is really talented. I love his energy, his unique personality, and his audacious sense of style" Ghesquière said.
For the Paris Fashion Week 2025, Felix is expected to make a return and walk for the Women's Fall-Winter 2025 Show for Louis Vuitton. The show will be presented on March 10, 2025, at 8:00 p.m. CET.
What do fans think of Felix's debut for Louis Vuitton Fall Winter 2024-2025 show?
MTV UK posted a throwback on the X account and captioned it:
"Throwback to when Felix made his runway debut for #LouisVuitton… People died (im people)" - @mtvuk posted.
STAYS were quick to rush to the comments. Here are a few things they have commented:
One user referred to MTV UK's caption and responded,
"I’m people too because just look at him 👀 #FELIXxParisFashionWeek" - @skzthemuse wrote.
Another fan commented,
"I'm just a girl, I was screaming and crying this moment. And I'm ready to repeat it 🫡 LV PRINCE FELIX TO PFW #FELIXxParisFashionWeek" - @My_crazy_wworld noted.
Another user wrote,
"There is no going back from this moment! It was a cultural reset and announced Felix as the King of fashion LV PRINCE FELIX TO PFW #FELIXxParisFashionWeek" - @fallen_skz commented.
Felix is seen at the airport with blonde hair again, and fans are excited to see what he will be rocking for the Louis Vuitton Women's Fall-Winter 2025 Show for Paris Fashion Week this year.

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