What did Beyoncé wear to the Ulta launch event of her haircare brand Cècred? 

Ulta Beauty has launched Beyoncé's haircare brand, Cécred, on their platform. The event was attended by the singer, who showed up in a double-breasted blazer dress in an off-white color from Wardrobe NYC. She also draped an oversized coat in an off-white color over her shoulders.

The outfit was paired with aviator sunglasses with golden frames, which matched her long golden nails perfectly. Her hair was styled in soft curls with a side partition. She completed her outfit with ankle strap heels in white color, matching the overall outfit. The heels are believed to be from Aquazzura, an Italy-based luxury footwear brand.

Beyoncé's makeup was kept very simple with a glowy base and creamy lipstick that added shine to the lips. Judging by the color palette, it appears that the Halo singer coordinated her outfit with Cécred’s packaging and event color for a clean, minimalistic yet chic look.

Beyoncé's Wardrobe NYC dress retails for $2000

Beyoncé chose a Wardrobe NYC blazer dress for the Cècred launch event. The dress retails for $2,000 on the brand’s website and is considered one of their best-selling items.

Wardrobe NYC also added a detailed product description of the item on the website, which says:

"Impeccable tailoring cut in Italian wool suiting with an Italian silk duchesse lapel. Designed to wear as a mini dress, or elongated blazer, with statement shoulders and precise lines to create an hourglass silhouette. Style with our Lace Bodysuit and Tight or Low Rise Tuxedo Trouser."

The dress is made of virgin wool, silk, cupro, and acetate and comes in two colors: black and off-white. It also has buttons on the sleeves and front, and comes in fitted tailoring, giving a boss lady vibe, which Beyoncé is known for.

The singer paired the dress with a white collared shirt underneath and a matching white tie. The off-white and white detailing gave the outfit a monochrome effect.

Beyoncé's nephew Julez Smith joins the Cécred launch at the Ulta Beauty event

Julez Smith joined his aunt at the Cécred launch in Ulta Beauty stores. For the event, Julez wore a white tee, paired with a white shirt on top and white pants. He kept his shoes also white, matching the event theme.

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Cécred, launched in February 2024, offers a range of award-winning haircare solutions, including shampoo, conditioners, and treatments. The brand is now available on the Ulta Beauty website and in stores to shop from. Ulta Beauty is also giving a gift on purchase, which customers can take advantage of.

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