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Beyoncé continued her collaboration with the denim giant Levi's. The Cowboy Carter singer first hopped on the Levi's train in September 2024, where she helped reimagine the classic 501 jeans. The singer has shown through a new photoshoot how women can rock a denim-on-denim combo.
Levi's revealed the pictures on its official Instagram page, @levis, captioning the post,
"How the West was worn. Fit for an icon."
In the photos, Beyoncé wore a wide-legged denim pant, a low-neck denim vest, and a belted long denim coat. The singer added a pop of color with her red nails and wore her wavy blonde hair down with a side part.
Pop Crave posted Queen Bey's photos on their X page @PopCrave, and netizens had much to say about the pictures and the singer.
@bfaulkner401 replied.
"Oh she's taking it!!"
Similar comments praised the singer.
"She has the best hair like the color is perfect it always looks perfect actually," @CoolRiderr commented.
"Beyoncé looks absolutely flawless in that denim! Her style is literally a whole vibe!" @uncensoredrene praised.
"She rly just looks amazing in anything omg," @TayBeyDefender stated.
More fans praised the singer's collaboration with Levi's, and others noticed a resemblance to Shakira.
"She looks amazing. An icon for an iconic brand!" @itsStillMe_ commended.
"I always say she looks like Shakira. They are sisters." @IngridDiazactor replied.
"Is our Queen Beyoncé & Shakira both looking similar. Is they are sisters?She has the best hair like the color is perfect it always looks perfect actually in one word GORGEOUS." @nirajmalhotra praised.
More details on Beyoncé and Levi's collaboration
After Beyoncé released the song "Levii's Jeans" from the Cowboy Carter album, Queen Bey and Levi's collaborated on a denim campaign dubbed "Reiimagine," which was launched on September 30, 2025.
The campaign was all about presenting denim-on-denim combos from a female perspective.
Read more: “Truly glamorous”: Fans swoon over Win Metawin’s look at the Prada Grand Opening in Singapore
The brand presented the campaign using a series of chapters that reinterpreted Levi's popular advertisements.
The global chief marketing officer of the Levi's® brand at Levi Strauss & Co., Kenny Mitchell, describes their collaboration with Mrs. Carter as follows:
"The Levi's® brand has and always will be the unofficial uniform for those moving forward in the pursuit of better. We believe a key part of that is continuously breaking and building the codes of culture."
He continues:
"In collaboration with Beyoncé, we explore the power of reimagination through this campaign, helping us to connect with our fans in new ways and supporting the growth of our women's business as the definitive denim lifestyle brand."
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Beyoncé's collaboration with Levi's showcases the singer's influence in fashion and popular culture.
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