Nike SNKRS officially announces Swarovski x Ja 2 "Black Label" sneakers for Valentine's Day 2025 release

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Nike SNKRS officially announces Swarovski x Ja 2 "Black Label" sneakers (Image via nike.com)
Nike SNKRS officially announces Swarovski x Ja 2 "Black Label" sneakers (Image via nike.com)

Nike announced that the Swarovski x Ja 2 "Black Label" sneaker will drop on February 14, 2025. For Valentine's Day, the drop of these sneakers is highly special with only a select number of pairs available. This exclusive drop will be available on Nike’s official website and select retailers.

The sneakers give a luxury look and have Swarovski crystal details and Ja Morant's signature branding. This new pair is limited to 1,999 pairs.


Design of Nike SNKRS Swarovski x Ja 2 "Black Label"

The Swarovski x Ja 2 "Black Label" sneakers are a special edition drop from Nike SNKRS. The shoes are dressed in a black colorway with Swarovski crystal embellishments covering the upper.

The design comprises Ja Morant's branding on the heel, a sleek low-top silhouette, and a cushioned sole to provide comfort.

Front view of Nike SNKRS Swarovski x Ja 2 "Black Label" (Image via nike.com)
Front view of Nike SNKRS Swarovski x Ja 2 "Black Label" (Image via nike.com)

The shoe has a nubuck Swoosh logo and tongue graphics. The upper is covered in sparkling Swarovski Crystals, making defenders and the crystals shine.

Read More: 5 best sneakers to try while waiting for Air Jordan 5 "Reimagined" colorway


Features of Nike SNKRS Swarovski x Ja 2 "Black Label"

The outsole of the "Black Label" sneaker comes in a black rubber sole with a traction pattern created for grip and performance. The Nike Swoosh is embossed in the center, and Ja Morant's "12" logo appears near the forefoot.

The official website of Nike describes the new "Black Label" sneakers saying:

"Let your game—and your bling—do the talking in this luxe version of the Ja 2. The boastful aesthetic mirrors Ja’s playing style: aggressive with an attention to detail as evident in the nubuck Swoosh logo and flashy tongue graphics. And of course we had to layer the upper with spellbinding Swarovski Crystals, so you can make both defenders and diamonds dance."
Back view of Nike SNKRS Swarovski x Ja 2 "Black Label" sneakers (Image via nike.com)
Back view of Nike SNKRS Swarovski x Ja 2 "Black Label" sneakers (Image via nike.com)

The rear view of the "Black Label" sneakers features a black colorway. It has a shimmering Swarovski crystal embellishment covering most of the upper. The heel tabs show "12 AM" embroidered in silver which is a reference to Ja Morant's work ethic. The midsole and outsole are black, maintaining an elegant aesthetic.


Where and when to buy Nike SNKRS Swarovski x Ja 2 "Black Label" sneakers?

Fans can buy the Swarovski x Nike Ja 2 "Black Label" on the official website of Nike and select Nike Basketball retailers starting at 8:30 PM on February 14, 2025.

The Swarovski x Nike Ja 2 "Black Label" is an exclusive release, with only 1,999 pairs available worldwide.


The Swarovski x Nike Ja 2 "Black Label" is a mix of luxury and style. It combines Ja Morant's on-court intensity with high-end design elements. As Nike continues to push the boundaries of footwear, this new release strengthens the brand’s commitment to innovation and style.

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Edited by Priscillah Mueni
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