“Wow, game changer Kim”: Fans react as Kim Kardashian officially unveils her upcoming Nike x SKIMS collab for women

Kim Kardashian has unveiled the long-standing collaboration between her shapewear label SKIMS and sportswear powerhouse Nike. This partnership aims to introduce NikeSkims, a new line of athletic wear for women that will combine Nike's experience of high-performance sports with SKIMS's focus on diversity and inclusiveness.

The first products from the brand will be training clothes; accessories and shoes will also be available. It is set to launch in the spring of 2025.

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Kim Kardashian officially unveils her upcoming Nike x SKIMS collaboration: Fans' Reactions

Kim Kardashian took to her X.com handle and added a post, sharing the first look of the Nike x SKIMS logo, captioning her post:

Introducing NikeSKIMS, a new brand grounded in innovation and an unrivaled belief in women. Designed to sculpt and engineered to perform. Coming this spring for the body obsessed.

Many fans have expressed their excitement and happiness on social media after learning of the upcoming publication of the partnership. Among some of the top comments, stands out:

"Wow, game changer Kim ❤️" (@darren5534 on X.com)

Many other fans and followers were also quick to barge in and express their eagerness and excitement over the project. The comment box was filled with comments such as

"This is about to be major I can’t wait to see what’s about to drop 😮‍💨" (@HardestFitPics)

"Oh the Nike collab okaaaay Kimmy wit da Skimmyyyyys" (@ShawtyDownUnder on X.com)

"Love it! ❤️" (@cruiserX15 on X.com)

"This is DOPE!!" (@alexxtroy on X.com)

"Is it already in the Nike official stores in New York?" (@hunneypiee on X.com)

"Nike x SKIMS? Performance meets style. Excited to see how this collaboration changes the game! 🔥💪" (@drssinghoffls on X.com)

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The official Instagram handle of Nice Kicks shared a post, unveiling the upcoming Nike x SKIMS collaboration, writing:

Kim Kardashian announces that Nike and SKIMS are collaborating to present NikeSKIMS 👀 "A new brand grounded in innovation and an unrivaled belief in women.”

Fans and followers showed their appreciation for Kim's entrepreneurship. Some people tried to diss this effort by Nike, calling it too desperate. Some of the top comments include

"Smh, this girl doesn’t stop !!!!" (@Espiritusanto on Insta)

"Kim K runs this sh*t" (@bal_r96 on Insta)

"Christmas , Valentine’s Day , and now this man . My pockets will never recover ." (@_lilharold5 on Insta)

"Kim is ALL about her coins 🪙!!!!! And her stuff looks amazing can’t even lie!!!" (@_kannnndy on Insta)

Some of the negative comments included:

"gotta be the worst collab ever" (@shreyas.piplani on Insta)

"That whole family can just go away now" (@nmclemorer on Insta)

"Does the apparel include all the Photoshop and surgeries too?" (@dguarino23 on Insta)

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The Instagram handle of The Business of Fashion shared a photo on their page, announcing the Nike x SKIMS collaboration in their caption:

"Nike Inc. and Kim Kardashian’s underwear label Skims are teaming up on a new fitness brand geared toward women. Nike and Skims said in a statement they’re working on an “extensive line” of apparel, footwear and accessories together under the brand NikeSkims. The new partners say they have long-term vision for body-fitting activewear for women."

The top comments included:

"Can’t believe Kim got a black badge 🤪" (@irl_sophia on Insta)

"Elon + Kim are becoming the new billionaires of the world. Great job" (@vanity_kyi on Insta)

"This is cool! I can already imagine the clothes!" (@harshasuniverse on Insta)

Among the negative comments, were:

"The collab no one asked for 🔥" (@dayandayan on Insta)

"Hey let’s not and say we didn’t" (@just.beyond on Insta)

"Lmao literally a mess" (@isyfhx on Insta)