What did Selena Gomez wear for Rare Beauty’s Bouncy Blush launch event in NYC? Look decoded

2025 Vanity Fair Oscar Party Hosted By Radhika Jones - Arrivals - Source: Getty
2025 Vanity Fair Oscar Party Hosted By Radhika Jones - Arrivals - Source: Getty

At Rare Beauty's Bouncy Blush launch event in New York City, Selena Gomez once again proved why she is among Hollywood's most watched style idols. Gomez's outfit was as crucial as the new Soft Pinch Matte Bouncy Blush at the event's core. Her well-chosen all-red dress, created by Magda Butrym, captured the vitality and passion of Rare Beauty.

Some reports claim she wore a minidress, others say she picked a floral-appliqué miniskirt and either a ribbed bodysuit or a sheer turtleneck, both of which are from Magda Butrym's line. Whatever the exact form, the uniting element was an all-red, monochromatic outfit that exuded confidence and elegance.


Selena Gomez's outfit for Rare Beauty’s Bouncy Blush launch event in NYC

The tale of Selena Gomez's striking attire for the occasion was reported in many news sources. For her performance on the program, the "Only Murders in the Building" actress supposedly wore a scarlet Magda Butrym minidress covered with massive, three-dimensional flowers.

Given the dress and the large jacket, the ensemble seemed somewhat dramatic. Completing the outfit with similar red Manolo Blahnik shoes and dramatic red lips.


Breakdown of her look

Magda Butrym created the outfit Gomez wore. The design included striking floral elements as the show-stopping focal point, a giant rose-like appliqué on either the minidress or the miniskirt. Apart from adding a little feminine fun to the otherwise bold red color palette, this element provided her look with depth and character.

Gomez's big jacket, another design by Magda Butrym, gave the outfit structure. The top garment had an exaggerated shape, therefore creating a balanced style that was both bold and sophisticated.

Any red outfit should have the necessary shoes. Selena donned matching red Manolo Blahnik heels for the ideal final touch to complement her look. Her footwear choice did double duty; it boosted her height and complemented the monochrome motif.

In the fashion scene of today, bold monochromatic designs are enjoying a big comeback. Inspired by the past as well as the present, Selena Gomez's red costume honors this look. The idea of Rare Beauty is vividly echoed by the outfit's choice of a single, vibrant hue, which signifies passion and confidence.

Inspired by the past as well as the present, Selena Gomez's red costume honors this fashion. The outfit's one bold color choice, which denotes confidence and passion, reflects the concept of rare beauty.

The new blush is lively and energetic, much like Gomez herself, and she emphasized her style by going with red, a color typically linked with love and passion.


Selena Gomez's guiding concept throughout the Bouncy Blush launch by Rare Beauty was maintaining one's style while also creating a strong impression. Wearing an all-red dress by Magda Butrym, with dramatic floral details, a cut oversized jacket, and exactly matched accessories, she transformed a product announcement into a fashion event.

Edited by Sohini Biswas
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