'%20x='0'%20y='0'%20height='100%25'%20width='100%25'%20%0A%20%20%20%20%20%20%20%20%20%20xlink%3Ahref='data:image/jpg;base64,/9j/2wBDAAYEBQYFBAYGBQYHBwYIChAKCgkJChQODwwQFxQYGBcUFhYaHSUfGhsjHBYWICwgIyYnKSopGR8tMC0oMCUoKSj/2wBDAQcHBwoIChMKChMoGhYaKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCgoKCj/wAARCAAGAAoDASIAAhEBAxEB/8QAFgABAQEAAAAAAAAAAAAAAAAAAAUH/8QAHxAAAgICAQUAAAAAAAAAAAAAAQIAAwUSEQQhUXKB/8QAFQEBAQAAAAAAAAAAAAAAAAAAAQL/xAAXEQEBAQEAAAAAAAAAAAAAAAABAAIh/9oADAMBAAIRAxEAPwDeMnaRm+kcX3olICPSvGlptOqlvXXn7KPbxEQKtHC//9k='%3E%3C/image%3E%3C/svg%3E)
On his recent visit to Japan, rapper and YouTuber DDG made headlines for sporting a pair of jeans that were pricier than most individuals' rent for a month. The $2,000 jeans he sported went viral on social media. They are said to be Momotaro Jeans, a high-end denim company from Japan famous for its handmade garments and traditional dyeing techniques. These jeans are not just about fashion.
They symbolize an intrinsic culture of Japanese fashion where denim is not only crafted with precision but with love. Momotaro is one of the best-known brands in this niche. Natural indigo dye and slow weaving produce every pair of jeans in a unique way.
Fans and fashion observers were quick to catch DDG's style. Some complimented it for being a display of craftsmanship and fashion. Others were just appalled at the price. But all the attention reflects how luxury denim has become a status symbol, particularly when attached to famous names such as DDG.
"The math ain’t mathin" said a fan on X
"That’s not just jeans, that’s a symbol of how far he’s come. From YouTube to big moves-love to see it." said another fan
"They're too big" remarked another fan
"Paying 2k for jeans that are 8XL is wild!" said a netizen
"for $2000 he should be able to glide in the air" remarked a fan
"They cost that much because all the material they had to use lmfao" said another fan on X
What made the DDG's jeans go viral?
The jeans DDG wore were distinguishable by cost and origin. While most men purchase jeans at a cost of less than $100, these ran in at roughly $2,000. These were probably designed by Momotaro Jeans, which is established in Kojima, Japan, a city the world knows as the "denim capital.".
Momotaro's most costly jeans are hand-dyed using natural indigo. It takes one to two months. Every strand of cotton is immersed in indigo about 30 times to achieve the rich blue color. The dye is plant-based, not chemical, which contributes to the time and expense. The jeans are also woven on hand-operated shuttle looms.
These looms create narrow strips of fabric and move slowly, but they strengthen the fabric. The jeans are sewn together by hand. Even the rivets, small metal pieces that keep the jeans together, are put on by hand.
What else did DDG wear with the jeans?
DDG dressed in the $2,000 jeans with a plain black T-shirt. It was as if he wanted the jeans to be the focus of attention. The shirt was unadorned without a logo or design, and hence the jeans stood out even more. He was also wearing a pair of white sneakers, and the shoes did not compete with the jeans but did balance the style.
This style of dressing, combining luxury goods with plain garments, is usual in street fashion and hip-hop fashion. DDG also carried a black crossbody bag with him. It was small and functional-looking, designed to carry tiny items when on the go. This kept the overall look practical yet stylish.
Read More: “Thought this was Kendall at first”: Fans react to Kris Jenner’s new hairstyle for her recent shoot
Why are Momotaro jeans so expensive?
Momotaro jeans are more expensive than other jeans due to how they are manufactured. It takes a great amount of time and skill to make each pair. They are not produced in large factories. Rather, they are produced in small workshops in Japan. The process of natural indigo dye is not common. Most jeans are made with synthetic dyes now.
Natural indigo has to be applied multiple times by hand. The dye needs to dry out between dips, which takes extra time. Even the stitching is done manually. The copper rivets are set and hammered one at a time.
These processes are time-consuming but result in durable jeans that last for several years. Those who purchase them claim the jeans improve with age. They fade and wrinkle in patterns that complement the individual wearing them.
Trending
DDG's $2,000 jeans are not just a trend. They demonstrate an extreme respect for tradition, craftsmanship, and personal taste. His style paired luxury denim with plain, clean pieces. It ignited discussions about value, style, and what constitutes being "worth it.
Momotaro Jeans and other Japanese designers continue to prove that traditional methods are still very much relevant to today's fashion. With such celebrities as DDG featuring them, demand for slow fashion and handcrafted goods can only continue to increase.
Reply
