"TAKE MY MONEY NOW": Internet reacts to Kanye West posting album WW3 merch jacket and hat in latest X post

Kanye West at Paris Fashion Week 2022-2023 - Source: Getty
Kanye West at Paris Fashion Week 2022-2023 - Source: Getty

Kanye West has once again stirred curiosity among fans by unveiling potential merchandise for what appears to be his next project, WWIII. Through a series of leaked images and text exchanges, a glimpse of the apparel has surfaced, featuring a minimalist black baseball cap and a sporty jacket, both emblazoned with the bold "WWIII" text in a serif font.

"TAKE MY MONEY NOW," an X user commented on Kanye West's post.

The design choices reflect Kanye’s signature approach to fashion—simple, striking, and thought-provoking. The serif font, as noted in a conversation about the cap, was chosen for its “generic” yet fitting aesthetic. Sure, Kanye has always been minimalistic, whether that's in fashion choices or choice of music.

From the understated Yeezy clothing line to the monochromatic tones of his Donda era, Ye has consistently embraced designs that strip away excess while still making a strong statement.

Kanye West's WWIII jacket (Image via X / @kanyewest)
Kanye West's WWIII jacket (Image via X / @kanyewest)

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Netizens react to Kanye West posting album WW3 merch jacket and hat in latest X post

"This man is preparing us for something," a fan wrote on X.
"i could make this s**t on vistaprint man," an X user wrote.
"uhhh sir i think he's trying to scam you the text looks edited ontop of the picture and not on the actual hat be careful!" another wrote.
"The world is moving on without ye so he’s doing anything he can to get attention. I hope his kids don’t see this account," one wrote.
""i can change to any font" yeah no s**t those letters arent even on the hat," another user wrote.
"First normal looking merch, there must be a catch, what’s on the back," a user commented on the jacket.
"Can't be posting this 1 minute before pre-market trading opens I thought it was Trump," another user reacted.

Kanye West teases WWIII amid controversy and anticipation

WW3 might be the upcoming eleventh solo studio album from American rapper Kanye West. DJ Akademiks shared news about the album during a live stream on April 2, 2025, a week after the title track came out. Just before this, West dropped his visual album Bully out of the blue.

The WW3 track list includes:

  • “WW3” (featuring Dave Blunts)
  • Cosby
  • Free Diddy (featuring Dave Blunts)
  • Dirty Magazines
  • Bianca (featuring Dave Blunts)
  • Virgil Let Me Down
  • Heil Hitler
  • Hitler Ye and Jesus
  • Jared
  • Money and Fame
  • Nitrous

Kanye’s ability to generate conversation is undeniable. From his Yeezy lines to independent drops, his fashion releases have always left a big imprint on cool street style. Every line seems to be the wave of the future.

Edited by Sroban Ghosh