“Looking effortlessly cool and chic”: Fans react to NJZ’s look in Calvin Klein’s latest campaign video

Calvin Klein just dropped their latest campaign collaboration with South Korean K-pop girl band NJZ (New Jeans). The campaign is called the Spring Amplified Energy and it featured all five members of the girl group wearing different denim types of washes and designs. The campaign is available to shop on the official Calvin Klein website.

The official Calvin Klein account on Instagram has been posting a series of clips and photos to promote their campaign with NJZ. While on X, About Music (@AboutMusicYT) also shared the news of Calvin Klein's campaign with NJZ. This is what one fan had to say,

"NJZ is looking effortlessly cool and chic in the new Calvin Klein campaign." - @Nayyyer23 commented.

If you are interested in reading more about what fans had to say, keep scrolling.

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What do fans think of NJZ's campaign with Calvin Klein?

Music (@AboutMusicYT) posted a short clip of the five girls wearing Calvin Klein denim jeans on X. Many fans left encouraging comments supporting the NJZ girls wearing this new look.

Have a look at some of the supportive comments:

"NJZ slays Calvin Klein's new campaign." - @Ares18325 remarked.

While another noted,

"NJZ exudes confidence in Calvin Klein campaign." @sfwmeme expressed.

One fan suggested that NJZ should do a collaboration with Calvin Klein on their next music video. They wrote,

"Sizzling hot! NJZ is bringing the heat in Calvin Klein's new video!" - @Catwatchclips chimed in.

NJZ has not released any new music so far in 2025 and one fan commented how they miss the girl band along with a compliment for their Calvin Klein campaign. They wrote,

"I MISS THEM SO MUCH NJZ and their Calvins #NJZxCalvinKlein" - @Sancochogurl gushed.

While another netizen applauded the collaboration between the two. They expressed,

"Big win for NJZ and Calvin Klein. Looks like a perfect match up!" - @SkynetWebnett stated.

Initially, New Jeans, now NJZ were formed under the agency that goes by ADOR. ADOR is a branch of the label Hybe. In November 2024, NJZ decided to part ways with their agency because of "mistreatment" and "manipulation". Hardcore NJZ fans would know about this drama that ensued and they left their piece of mind on the comments as well.

Here are a few of them:

"I know who's having a really bad day right now, it ain't Tokki's or NJZ tho 🤭🤭 " - @072900rose remarked.

While another wrote a comment maybe referring to someone in NJZ's previous agency. The comment reads,

"Parody account I js know he tried calling Calvin klein BEGGING them to cancel this ad" - @wonyari_cake commented.

Another X user directly mentions NYZ's previous agency. They wrote,

"We know that Hybe cult is crying right now 😂🫵🏻" -@juaaa_njz wrote.

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There is a majority of positive comments and support for NJZ's campaign with Calvin Klein from netizens. If you wish to shop the collection, head over to Calvin Klein's website to get your hands on them now.