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Diesel has released a new capsule collection in collaboration with their brand ambassador, Hoshi from SEVENTEEN boy band. The announcement was made on Instagram on March 27, where the brand uploaded pictures of Hoshi, styled in the new pieces from the Hoshi x Diesel collection.
According to the brand, the capsule collection combines Hoshi's everyday style and Diesel’s vision.
Diesel also added the inspiration behind the collection on their website by writing,
"Creative director Glenn Martens envisioned the 14-piece collection as an homage to HOSHI’s creative spirit."
The brand further gave the design inspiration behind the tiger charm from the new collection by adding,
"A tiger’s head charm represents HOSHI, whose name means "Tiger’s Gaze" in Korean, symbolizing how his eyes resemble those of a tiger when he dances. HOSHI himself has expressed his affection for this animal multiple times."
The color palette sticks to gray and white throughout the collection.
Fans react to Hoshi's poster for the Hoshi x Diesel capsule collection
The Hoshi x Diesel capsule collection announcement soon gained the attention of the fans, who further showed their excitement in the comment section. Let's take a look at them.
"how can someone look this good man 😭❤️🔥," a user, @_prettylilies_, commented.
"THIS IS HUGE HOSHI SO PROUD OF U🔥," another user, @nxzz_ssq, wrote.
"Inspired by Hoshi's personal style? Woah I'm so proud of him!! 🥹 Hoshi is the coolest ! ❤️," one more user, @celine.crri, added.
"Hoshi looks so good in Diesel clothes 🥹🔥," a user, @cassie.ha.dong, posted.
"Hoshi’s fashion game is totally my vibe!" one more user, @syaf.lh, wrote.
"DIESEL SUITS HOSHI THE BEST🔥," another user, @mxcurrie_ax, posted.
Complete list of items in the Hoshi x Diesel capsule collection
- Zip-up hoodie in marbled Track Denim: $450
- T-shirt with charm necklace print (white and dark grey): $125
- Denim baseball cap with Oval D hardware: $125
- Quilted-denim bucket bag with chain charms: $595
- Relaxed D-Martyans Track Denim: $395
- Multi-charm chain belt: $350
- Long-sleeve T-shirt with charm necklace print (white and dark grey): $175
- Hoodie with charm necklace print (white and dark grey): $275
- Multi-charm chain keyring: $125
- Quilted-denim hobo bag with chain charms: $750
- Bag charm: $275
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Hoshi is currently the ambassador of Diesel and Jongga Kimchi. He recently partnered with Kellogg's for a limited edition Kellogg's Hoshi Collaboration Pack. The SEVENTEEN singer will also soon join the military in the second half of 2025, as per his statement at the CARAT LAND fan meeting in March 2025, alongside other member Woozi.
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