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J-Hope has been an iconic figure since his early days in BTS. Returning from his time in the South Korean military, J-Hope spoke about being welcomed back with a lot of warmth and love.
And what better way to gear back up than in a Louis Vuitton ambassador role?
On January 21, BTS's J-Hope attended the Louis Vuitton Fashion Week 2025 Menswear fashion show during Paris Fashion Week. The spectators were in awe of his attractiveness, as he looked dashing in stylish attire.
However, what surprised the fans the most was the revelation of a brand-new collaborative song with Don Toliver called LV Bag during the performance.
Fans have been waiting for an official release of the song since it began to circulate online, even though it was written just for the performance.
The song was played at the end of the performance when Pharrell Williams, the creative director, greeted everyone on stage, including J-Hope.
The funky tune by Don Toliver and J-Hope was produced by Pharrell Williams. He also unveiled his collection with HUMAN MADE designer Nigo at the event.
The luxury brand released 2 videos of J-Hope trying on Pharell and Nigo's style for Louis Vuitton Men's Fall-Winter Show 2025 on Instagram. His preparation video has already been driving fans crazy.
The caption of the post reads: "Men’s Fall-Winter 2025 Show. « I think my style has changed as I’ve grown. » — j-hope. The House Ambassador joins Louis Vuitton in preparation for the collection unveiling by @pharrell and @nigo in Paris."
Fans are swooning over his look as he was getting ready for the show with the comment section being flooded with the BTS fan army and other fashion admirers of him and Louis Vuitton.
One fan commented: "What a beautiful man, my God 😍 😍 😍"
Another wrote: "THIS MAN IS GLOWING LIKE A KING OH GOD AND THE SONG"
One fan simply wrote: "Perfect 😍"
A third fan showed her appreciation for J-Hope, as she wrote: "I love how you've developed everything around you. And he's still the same humble person. I repeat it a lot, but reaaaaally! Hobi is a role model. 💜🐿️💜"
The second video posted by the luxury brand, was captioned: "Men’s Fall-Winter 2025 Show. Uncovering the archival displays from @pharrell, Louis Vuitton, and @nigo, House Ambassador j-hope shares his anticipation for the new collection and future of the House."
Fans were flooding the comment section here as well, with many talking about how much of an icon J-Hope is!
One fan commented: "GLOBAL FASHION ICON J-HOPE🔥🔥🔥"
Another wrote: The way j-hope carries himself in Louis Vuitton is pure class. His confidence, charm, and eye for fashion make every outfit look like it was made just for him. True elegance, true ICON 🔥🔥"
A third fan wrote: "J-Hope shines the most brightly among all those beautiful things ✨"
Another wrote: "Jhope 🇧🇷👑 Powerful!"
J-Hope had earlier shared a video of himself in the studio working on a song on Instagram.
"New music on the way. 2025.03," said the caption for the post.
Fans have been anxiously awaiting further information about the song ever since.
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J-Hope recently attended Le Gala des Pièces Jaunes, a charity concert in Paris along with celebrities like Katy Perry, John Legend, Rosé from BLACKPINK, and BIGBANG’s G-Dragon and Taeyang. He looked effortlessly stylish in trousers a button-down shirt combo with a bucket hat. He completed his ensemble with a Speedy bag with pearl detailing - serving a fusion of high fashion and street style.
LV Bag is J-Hope's first release since Hope On the Street Vol. 1, his six-track EP released in March 2024 on which top artists like Le Sserafim's Huh Yunjin, Benny Blanco, Nile Rodgers, and BTS' Jungkook collaborated. The new release represents a significant turning point in his career with new music to be expected soon which has the fans at the edge of their seats!
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