To promote Venom: The Last Dance, the third movie in the Venom series, the film’s official social media account has gone full Venom mode. Known for not holding back, the alien symbiote now takes the reins of the movie's X (formerly Twitter) account, delivering roasts to fans as if the character itself were managing the replies.
With the hashtag #VenomRoastMe, the official account asked moviegoers to post about their viewing experiences, promising them a personalized roast in return. This led to hilarious, and sometimes brutal, responses, just like Venom’s personality.
From commenting on people’s choice of outfits to their overall theater look, the Venom account didn’t pull any punches, much to the amusement of followers.
Why is #VenomRoastMe gaining popularity?
The humorous, bold marketing tactic is pulling fans in. Why? Because it’s not every day that a movie account takes on a sarcastic, roast-first attitude with fans. This approach feels personal, unexpected, and most importantly like something Venom would actually say.
It’s more engaging than a typical movie promo, making fans curious and excited to interact with the account. One particular roast went viral, racking up over 223,000 likes. A fan posted a photo of themselves in a theater, complete with a Venom-themed drink and an extension cord for charging. The Venom account replied:
“Maybe you should have showered instead.”
The response was so cutting and hilarious that it quickly spread, leaving fans and onlookers in shock and admiration for Venom’s sharp tongue.
The response from fans has been a mixture of laughter, surprise, and excitement. Fans are loving this bad-boy approach and the character’s brutally honest replies. For many, the roasts are seen as a badge of honor, they add a level of fun to the viewing experience and make the entire Venom promotion feel more interactive.
Impact of Venom: The Last Dance’s brutal social media tactics
With a mix of humor and personality, Venom’s social media roasts have managed to boost engagement and bring a fresh approach to movie marketing. By using humor and a touch of attitude, the Venom account keeps things entertaining, showing that audiences appreciate this more daring approach.
Humor has always been a powerful tool in marketing. By embracing Venom’s personality like snarky, unfiltered, and sarcastic, this social media campaign captures the essence of the character.
It’s funny and memorable, making people want to see how far the roasts will go. It feels like a unique way to connect Venom’s personality from the screen to the online world.
By stepping away from typical promotions, Venom’s X account has kept fans engaged and made a lasting impression, showing the effectiveness of innovative social media tactics. Whether you’re a fan or not, it’s clear that this promo has people talking and laughing which is exactly what any movie promo would want.
And just like Venom would say,
"Remember, folks, whether you’re a hero, villain, or just a confused bystander, there's always someone out there who can roast you harder than I can eat your face!"
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