Online streamer Adin Ross was previously banned from Twitch, but he found a new home on the rising streaming platform, Kick. He reportedly secured what was described as the “biggest streaming deal of any creator” on the platform, earning tens of millions for exclusive appearances.
However, it now seems that Ross’s relationship with Kick may be reaching its end. As per Dexerto, reports circulated that Kick CEO Eddie Craven unfollowed Adin Ross on November 12, 2024, sparking immediate speculation and discussion among his fans across social media. Ross also hinted that his time with Kick might be nearing an end.
On November 10, 2024, Ross promoted an upcoming Kick stream with UFC legend Jon Jones ahead of Jones’ return at UFC 309. However, on November 13, he posted an update on his alternate X account ‘AR15THEDEMON’ saying,
“Na no script. I found that out from yall posting it. Ima still stream with Jon buttttt whereeeeeee.”
The broadcast is still planned to proceed, though it is uncertain if it will be hosted on Kick. What may have caused any potential rift between Ross and Kick’s team, including the CEO, remains unclear.
Some social media users speculated that Adin Ross had already left the streaming platform, while others remarked that he and Eddie Craven would sort everything out. The news has stirred reactions from netizens. One person wrote on X,
“This kind of move could signal a variety of things—perhaps a personal or professional fallout, a change in business dynamics, or even just a decision to distance from certain individuals on social media.”
Kai Cenat also reacted to the news of Ross leaving during his stream with surprise as he appeared clueless about what happened.
Adin Ross is speculated to hold equity in Kick
Although specific details about the rumored split are not available, Adin Ross is speculated to hold equity in the platform and frequently encouraged other prominent streamers to join Kick under similar arrangements. He even offered a streaming contract to one of his longtime fans on behalf of the platform.
Since then, Ross broke viewership records, particularly around the U.S. election, though he continued to generate controversy, such as with his recent $70,000 hurricane survival challenge. Amidst the rumors of Ross leaving Kick, netizens speculated that the reason behind it could be fellow streamer Sneako. One X user wrote,
“Sneako is the reason Adin Ross is leaving Kick, why hasn’t anybody brought this up? Sneako influenced Adin to stop promoting gambling to his audience and did you think Eddie and his STAKE buddies (including gambling addiction Drake) was going to like that?”
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In another viral video on X, Sneako said Adin Ross would be joining Rumble after he pointed his phone to the camera, showing a message that he had received from Ross. Sneako commented, suggesting Ross should address his contract issues, noting that he had unfollowed both Drake and his CEO, hinted he might be moving to Rumble, and made comments directed at him.
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