20 celebs who have successful beauty brands

"Wicked" Australian Premiere - Photocall - Source: Getty
Ariana Grande at the Wicked Premiere (Source: Photocall/Getty)

5) ⁠Issa Rae: Sienna Naturals

Issa Rae (Source: Getty)
Issa Rae (Source: Getty)

Issa Rae, known for her performance in Barbie, Little, and Insecure, founded Sienna Naturals along with Hannah Diop, redefining haircare for textured hair, with a clean and effective approach. Sienna Naturals offers sulfate-free shampoos and nutrient-rich treatments that cater to curls, coils, and waves, allowing them to shine and grow healthy. The brand recently introduced a scalp care line, targeting dryness and irritation through plant-based ingredients. Consumers can easily identify with the brand due to the personal experiences shared by Rae. In association with dermatologists and sustainability experts, Sienna Naturals is a business that raises the bar on inclusivity and innovation.

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Edited by Amey Mirashi