10) Millie Bobby Brown: Florence by Mills
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Known for playing Eleven in one of Netflix's hit series, Stranger Things, Millie Bobby Brown launched Florence by Mills, a cruelty-free Gen-Z-focused brand. Their skincare and makeup products can appeal to young beauty lovers in terms of playful packaging and affordable price range. The brand managed to capture the hearts of youth enthusiasts with its latest launch of niacinamide-infused sunscreen and lip oils, which became popular because of their lightweight formulation. Thus, Brown's involvement in product development and her relatability on social media ensures authenticity with the brand.
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Edited by Amey Mirashi
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